Sophisticated Store Operations
Fung Omni Services (FOM) utilizes various of operation methods to achieve store profit maximization, including plan & strategy, design & execution and improvement.
- Marketing Campaign Planning & Strategy
FOM will align with Client’s marketing team on their objectives (brand building; sales; etc.) and provide a proposal with a quarterly budget for paid marketing. Then we will divide the budget into different channel spends and respective weekly budgets.
- Campaign Design & Execution
FOM has experience and expertise in designing effective, branded pages, meaningful content, and easy-to-navigate user experience and functionalities needed to cater to the Chinese consumer for specific campaign.
- PDP Improvements and Ad-hoc Changes
Continuously to optimistic PDP termly and present the product characteristics among different consumer groups.
- Work with Brand Client to Improve Conversion
Creating product and price strategies that would motivate consumer behavior and drive more traffic to maximize sales.